Beer Sponsor 2020 Olympics (2024)

1. The Olympics tap its first-ever global beer sponsor - CNN

  • 12 jan 2024 · Bud Light brewer Anheuser-Busch InBev is becoming the first-ever beer sponsor for the next three Olympics and Paralympic Games — with a ...

  • Bud Light brewer Anheuser-Busch InBev is becoming the first-ever beer sponsor for the next three Olympics and Paralympic games, with a non-alcoholic brand taking the torch.

The Olympics tap its first-ever global beer sponsor - CNN

2. International Olympic Committee and AB InBev announce Worldwide ...

  • 12 jan 2024 · Corona Cero will be the global beer sponsor of the Olympic Games.

  • Corona Cero will be the global beer sponsor of the Olympic Games

International Olympic Committee and AB InBev announce Worldwide ...

3. Corona Cero inspires Olympic fans to embrace Golden Moments - AB InBev

  • 6 dagen geleden · Today, Corona Cero, the global beer sponsor of the Olympic ... 2020 and creating analogies of golden moments that can be experienced by all.

  • Today, Corona Cero, the global beer sponsor of the Olympic & Paralympic Games, introduced its "For Every Golden Moment" platform, celebrating the golden moments of the games and reminding the world to embrace and enjoy their own golden moments occurring in life. This marks the launch of the no-alcohol brand’s inaugural Olympic Games activation since AB InBev was announced as the first beer sponsor at the Worldwide Olympic Partner level. 

4. Olympic sponsorship deal with beer company AB InBev criticized ... - CNN

Olympic sponsorship deal with beer company AB InBev criticized ... - CNN

5. It's Official: NA Beer to Sponsor 2024 Paris Olympics - NACS

  • 17 jan 2024 · Anheuser-Busch InBev is the first-ever beer sponsor for the next three Olympic Games.

  • Anheuser-Busch InBev is the first-ever beer sponsor for the next three Olympic Games.

It's Official: NA Beer to Sponsor 2024 Paris Olympics - NACS

6. International Olympic Committee and AB InBev announce Worldwide ...

  • 12 jan 2024 · AB InBev CEO Michel Doukeris said, “Beer and sports are better together, so we are proud to be the first beer sponsor for the Olympics at the ...

  • With centuries of brewing history, AB InBev has seen countless new friendships, connections, and experiences created from a shared love of sport and beer. Today we are proud to build on that legacy by becoming a Worldwide Olympic Partner (TOP Partner) through 2028. Together with the International Olympic Committee, we also announced that our zero-alcohol beer, Corona Cero, will be the global beer sponsor of the Olympic Games, highlighting a shared commitment to responsible consumption.

7. Paris Olympics Partners With Corona Cero Beer in Marketing Shift

  • 31 mei 2024 · When Corona Cero, a no-alcohol version of the brand, was announced in January as the global beer sponsor of the Olympics, IOC president Thomas ...

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8. Can Beer Without the Alcohol Make a Splash at the Paris Olympics? | TIME

  • 31 mei 2024 · U.S.-based Athletic Brewing Co., which sells only non-alcoholic drinks, says an Olympic sponsorship benefits the entire category. “Sometimes to ...

  • The world’s biggest brewer has chosen to advertise to billions of sports fans a no-alcohol product to improve its position in the only part of the global beer industry that’s really growing.

Can Beer Without the Alcohol Make a Splash at the Paris Olympics? | TIME

9. Michelob Ultra named sponsor of Team USA through 2028 Olympics

  • 16 jan 2024 · The Olympics has proven to be a steady magnet for brand sponsorships, even during the 2020 ... beer sponsor of the Olympic Games. AB InBev markets ...

  • The brand’s growing roster of sports partnerships shows it is reaching out to a wide audience of fans. 

Michelob Ultra named sponsor of Team USA through 2028 Olympics

10. Corona: For Every Golden Moment - Ads of the World

  • 5 dagen geleden · ... 2020 and creating analogies of golden moments that can be experienced by all. “As the first-ever global beer sponsor of the Olympic Games ...

  • Today, Corona Cero, the global beer sponsor of the Olympic & Paralympic Games, introduced its "For Every Golden Moment" platform, celebrating the golden moments of the games and reminding the world to embrace and enjoy their own golden moments occurring in life. This marks the launch of the no-alcohol brand’s inaugural Olympic Games activation since AB InBev was announced as the first beer sponsor at the Worldwide Olympic Partner level. “Offering this award-winning no-alcohol beer brings more choice to fans around the world,” said Marcel Marcondes, AB InBev Global Chief Marketing Officer. “Corona Cero is a perfect fit for this global occasion, and further reinforces our brand’s commitment to moderation, relaxation, and celebration.” The Corona brand invites the world to get outside and reconnect with nature – a theme that brings a fresh perspective of relaxation and celebration to the Olympic Games. In reminding the world to unwind, stay close to nature and celebrate life’s moments big and small, Corona Cero brings people together around golden moments. From breaking records to taking in beautiful sunsets, reminding the world the power these meaningful moments bring to daily life. Corona Cero is launching the platform in 40+ markets globally and bringing it to life across all media touchpoints, from films, social media, OOH, experiences and trade, including Olympics-themed bottles in select markets worldwide. The campaign captures the emotion of celebratory go...

Corona: For Every Golden Moment - Ads of the World

11. Signal: IOC secures first-ever global beer sponsor for Olympics - Sportcal

  • Bevat niet: 2020 | Resultaten tonen met:2020

  • AB InBev is the first beer brand to hold an Olympic global sponsor designation.

Signal: IOC secures first-ever global beer sponsor for Olympics - Sportcal

12. Corona Cero becomes first Worldwide Olympic Partner to sponsor the ...

  • 14 jan 2024 · For the first time in its 40-year sponsorship programme, the International Olympic Committee has signed up Anheuser-Busch InBev as a beer ...

  • For the first time in its 40-year sponsorship programme, the International Olympic Committee has signed up Anheuser-Busch InBev as a beer brand. The n...

Corona Cero becomes first Worldwide Olympic Partner to sponsor the ...

13. Corona Cero's 'For Every Golden Moment' via Grey - AdNews

  • 3 dagen geleden · As the first beer sponsor at the Worldwide Olympic Partner level ... 2020 and creating analogies of golden moments that can be experienced by all.

  • As the first beer sponsor at the Worldwide Olympic Partner level.

Corona Cero's 'For Every Golden Moment' via Grey - AdNews

14. First ever global beer sponsor announced for Olympic Games

  • 15 jan 2024 · Anheuser-Busch InBev has announced it will be an official sponsor for three Olympic Games, beginning with the Paris 2024 summer event.

  • The official beer of the games will be alcohol-free Corona Cero.

First ever global beer sponsor announced for Olympic Games

15. Asahi Breweries Signs Tokyo 2020 Sponsorship Deal - Infobae

  • 12 jul 2021 · (ATR) Asahi Breweries unveiled as a Gold Partner of Tokyo Olympics, a day after organizers signed a telecommunications sponsor. ... (ATR) Asahi ...

  • (ATR) Asahi Breweries unveiled as a Gold Partner of Tokyo Olympics, a day after organizers signed a telecommunications sponsor.

Asahi Breweries Signs Tokyo 2020 Sponsorship Deal - Infobae

16. Corona Cero Inspires Fans to Embrace Golden Moments

  • 6 dagen geleden · ... 2020 and creating analogies of golden moments that can be experienced by all. “As the first-ever global beer sponsor of the Olympic Games ...

Corona Cero Inspires Fans to Embrace Golden Moments
Beer Sponsor 2020 Olympics (2024)

FAQs

Beer Sponsor 2020 Olympics? ›

For example, Asahi Breweries was the official beer of the 2020 Summer Games in Tokyo (which took place in 2021 because of the Covid-19 pandemic.)

Who is the beer sponsor for the 2024 Olympics? ›

New York, NY (January 12, 2024) – Anheuser-Busch, America's leading brewer, today announced that Michelob ULTRA has become the exclusive beer sponsor of Team USA for the Olympic and Paralympic Games Paris 2024, Milan Cortina 2026, and Los Angeles 2028, and will be the Official Beer Sponsor of the LA28 Games.

How do you score beer Olympics? ›

For scoring, you take the number of teams you have, and award that many points for first in each event (6 teams=6 points for first). Last place always gets 1 point. Every team in between…you get the point. Teams are introduced.

Who is the sponsor of Budweiser Olympics? ›

International Olympic Committee and AB InBev announce Worldwide Olympic Partnership. The International Olympic Committee (IOC) today announced that AB InBev, the world's leading brewer, will become a Worldwide Olympic Partner (TOP Partner) through to 2028.

What is the non alcoholic beer at the Olympics? ›

When Corona Cero, a no-alcohol version of the brand, was announced in January as the global beer sponsor of the Olympics, IOC president Thomas Bach gushed about how sports and beer belong together. Sure, alcohol-free beer isn't a new thing.

Who is the beer sponsor of the Tokyo Olympics? ›

Bud Light brewer Anheuser-Busch InBev is becoming the first-ever beer sponsor for the next three Olympics and Paralympic Games — with a non-alcoholic brand taking the torch.

Who does Dos Equis sponsor? ›

The Mexican beer has partnership deals with five NCAA Bowls and Tourneys including the Rose Bowl and the Playstation Fiesta Bowl. The brand also has deals with over 15 NCAA Schools and Conferences like the NCAA Football Champions, the Georgia Bulldogs, and The Big Ten Conference.

Who owns Anheuser-Busch now? ›

What beer sponsors the Super Bowl? ›

As the go-to beer for cheering on sports teams and one of the most beloved Super Bowl advertisers, Budweiser is back in the big game with a commercial that honors its legacy as a brand that is always delivering - more than just beer - in the moments that matter.

Does Budweiser own Busch? ›

AB InBev owns a large number of popular beer brands around the world, including: Beck's. Budweiser. Busch.

What is beer without alcohol called? ›

One of the most popular terms for non-alcoholic beer is "nonny". This term is a playful take on the word "non-alcoholic" and is often used by those in the industry. It's a great way to refer to non-alcoholic beer without sounding too serious. Another popular term is "na beer".

Does Heineken 0.0 still have alcohol? ›

Heineken® 0.0 is brewed and fermented with Heineken's unique A-yeast and made with top ingredients with gentle alcohol removal and blending to achieve a fruity flavor and slight malty notes. We gently remove the alcohol with vacuum distillation and blend the brew to perfection with premium quality flavor.

What happened to Olympic beer? ›

Olympia Beer was originally brewed in Tumwater, Washington -- which borders Olympia, Washington. In 1999, Pabst Brewing Company acquired the brand, and then shut down the Olympia-based brewery in 2003. Olympia beer is no longer brewed near Olympia, but instead is brewed in various locations around the United States.

Who sponsors the beer in the Kentucky Derby? ›

BLUE MOON NAMED OFFICIAL CRAFT BEER OF KENTUCKY DERBY AND CHURCHILL DOWNS RACETRACK. Forget Mint Juleps – expect to see more of Blue Moon on Derby Day. MillerCoors and Churchill Downs have agreed on a multi-year contract that grants year-round sponsorship and makes Blue Moon the official beer of the Kentucky Derby.

Who is the beer sponsor of the Copa America? ›

Michelob Ultra partners with Lionel Messi to announce being named the Official Global Beer Sponsor of CONMEBOL Copa América USA 2024™

Who does AB InBev sponsor? ›

The International Olympic Committee announced its worldwide partnership with the world's biggest brewing company on Friday, saying the team-up will stretch from the upcoming Paris 2024 Summer games to Los Angeles 2028 Summer games. The IOC specifically highlighted Corona Cero as the beer of choice for the partnership.

What are they adding to the 2024 Olympics? ›

Breaking is the only brand new Olympic sport being added to the lineup this year. The cultural dance that started in 1970s New York by Black and Latine youth and debuted at the 2018 Youth Olympic Games in Buenos Aires. This year, 16 men and 16 women will compete for medals.

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